Company Offers Widest Array of Innovative, Reliable Sliding Hardware; Has Launched Online Store and New Website

SANTA FE SPRINGS, California, July 17, 2019 Accuride® International, the world’s largest designer and manufacturer of sliding hardware, will demonstrate at AWFS Fair 2019 the broad range of innovative, reliable solutions it offers to help woodworkers differentiate themselves ahead of trends.

The company, which also has launched an online store and new website to offer convenience, education, and support, will provide interactive application displays, individual tours, and personalized demos in Booth 4249.

“Professional cabinetmakers, furniture manufacturers, and hobbyists look to Accuride for creative, inspiring and diverse ways to serve their customers today and tomorrow,” said Sid Kalantar, Senior Vice President of Sales and Marketing for Accuride. “We offer woodworkers infinite possibilities – spanning all rooms of a home or business, any size project, traditional or experimental design, and all manner of furnishings.

Those who stop by Accuride’s booth will learn how to enhance the performance of drawers, shelves, trays, doors, panels, computer screens and other fixtures by using the company’s array of BMHA- and AWI-certified products. With particular emphasis on space-saving and micro-living, they will see how Accuride slides, linear track systems, mechanical lifts and other kinds of hardware complement applications ranging from under-stairs offices, laundry nooks, and storage cabinets to pocket doors and bike stations.

Visitors will get to try out Easy-Close, Touch-Release, Self-Close and other helpful features. Accuride experts can walk them through such tasks as installing a pocket door, or an undermount slide for wide drawers.

Attendees also can find out more about Accuride’s online store and online resources – and receive a coupon for 10% off their next online order.

About Accuride’s move into e-commerce, Kalantar said: “Customers have told us that they need to be able to order a broad selection of our slides anytime, anywhere and on any device. Our online store enables us to close geographical distribution gaps, allowing customers to purchase a full assortment of specialty products, as well as popular slides, including undermount and heavy-duty options.”

Accuride’s products and the new option for purchasing them are receiving favorable reviews.

“I chose to use Accuride slides because they speak to the overall quality of my work,” said Claire Baldwin, owner of Polish & Power Tools. “Until I began using Accuride slides, I hadn’t noticed that the quality of what I had been using was so poor in comparison. I was used to the drawer wiggling back and forth, being difficult to close, or not sliding properly when opening.”

An early user of the online store also is pleased. “The website was super-easy to navigate and order from,” said Kris Gaughran, who handles construction project management for Cinergy Construction. “We use Accuride all the time for our high-end home theaters. We love the new online store. Not only was shopping quick, but the product also arrived so fast.”

More information:

Accuride at AWFS:

https://www.accuride.com/blog/in-the-news/events/awfs-fair-2019-whats-in-store-from-accuride/

Woodworker customer stories:

https://www.accuride.com/blog/woodworking-blogs/workmanship-and-mastery-in-motion-get-inspired-innovative-with-three-woodworker-stories/

Accuride products for woodworkers: https://www.accuride.com/woodworking-cabinetry

Company timeline: https://www.accuride.com/company/about

About Accuride® International:

Founded in 1958 as a small tool and die shop, Accuride International is the world’s largest designer and manufacturer of sliding hardware. The company offers the broadest selection of movement solutions across markets and applications, as well as unmatched innovation, quality, and dependability. Accuride produces light-duty, medium-duty, and heavy-duty drawer and door slides for commercial and residential uses, and it is the leading producer of specialty slides. The company has nearly 1 million square feet of manufacturing space, spanning three continents. Its products are certified, compliant and warrantied, and they are widely specified by architects, designers, and engineers.

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Danielle Ernest

External Communication Manager at Accuride International
Danielle is the External Communication Manager at Accuride International. She has 6 years of experience in social media marketing and public relations. She believes marketing is about providing value to customers and building lasting relationships.
Danielle Ernest